An enduring totem of strength and confidence: the original Purpose Eau de Parfum used the timeless power of frankincense to convey a sense of calm, of searching for one's roots, of wholeness. Now, in the form of an exceptional extrait with a remarkable 50% concentration, Purpose 50 delves deeper into the base of the fragrance. To the frankincense, papyrus and sandy vetiver of the eau de parfum is added an authoritative sandalwood accord that gives the whole fragrance a unique creamy-woody earthiness, as well as a note of vanillin that creates a more intimate bond with the wearer's skin. Purpose 50 is a deeply moving connection with the earth itself — with its ancient soul, infinite patience and eternal wisdom.

Purpose 50
How to wear
Ideal for the cold season and formal occasions. Thanks to its wild, smoky and incredibly rich nature it is recommended for situations that call for a powerful, dominant and unforgettable trail. Definitely not for daytime wear in summer.
Ingredients & safety
Ingredients (INCI)
Alcohol Denat., Parfum, Tetramethyl Acetyloctahydronaphthalenes, Alpha-Isomethyl Ionone, Pinene, Citrus Aurantium Bergamia Peel Oil, Limonene, Linalyl Acetate, Beta-Caryophyllene, Linalool, Eugenol, Rose Flower Oil/Extract, Rose Ketones, Terpinolene, Terpineol, Alpha-Terpinene, Geranyl Acetate, Carvone, Isoeugenyl Acetate, Santalum Album Oil, Citral, Santalol, Benzyl Benzoate, Geraniol.
Fragrance allergens from the EU list are highlighted (Regulation 1223/2009, Annex III). Ingredients are given as on the manufacturer’s packaging. The manufacturer may update the formula, so the current list is on the bottle’s packaging.
Manufacturer
- Name and address
- Amouage SAOC, P.O. Box 307, CPO 111, Muscat, Sultanate of Oman Amouage Europe, 250 bis Bd Saint-Germain, 75007 Paris, France Amouage Ltd, Kalamu House, 11 Coldbath Square, London EC1R 5HL, UK · amouage.com
- Country of origin
- Oman
Product
- Type
- Extrait de Parfum
Purpose
For fragrancing the skin. For external use only.
Warnings
Flammable. Keep away from fire, sparks and heat.
Avoid contact with eyes. In case of contact, rinse with water.
Do not apply to irritated or damaged skin. Discontinue use if irritation occurs.
Keep out of reach of children.
Store tightly closed in a cool place away from direct sunlight.
Reviews (0)
No reviews yet — be the first to share your impressions.
About the fragrance
PURPOSE 50
Purpose 50 is a deeply moving connection with the earth itself, with its ancient soul, its infinite patience and eternal wisdom.
An unwavering totem of strength and confidence: the original Purpose Eau de Parfum used the timeless power of frankincense to convey a sense of inner calm, of searching for one's roots and of wholeness. Now, as an Exceptional Extrait with an impressive 50% concentration, Purpose 50 reveals the base of the fragrance more deeply.
The frankincense, papyrus and sandy vetiver of the Eau de Parfum are joined by an authoritative sandalwood accord that gives the whole a unique creamy-woody, earthy touch, as well as vanillin, which creates a more intimate bond with the wearer's skin. Purpose 50 is a deeply moving connection with the earth itself — with its ancient soul, infinite patience and eternal wisdom.
50% oil concentration, 4 weeks of ageing: 2 weeks of maceration, 2 weeks of maturation
See also: Amouage.
Similar in character
Matched by note strength, accords, season, gender and sillage.




























